Mary Barra Hopes GM Will Be Considered a Tech Company in the Near Future

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Cadillac plans to expand the rollout of Super CruiseTM, the world’s first true hands-free driver assistance feature for the freeway. Super Cruise will be available on all Cadillac models, with the rollout beginning in 2020. After 2020, Super Cruise will make its introduction in other General Motors brands.

CEO and chairman of General Motors Co. (NYSE: GM), Mary Barra spoke Monday morning to the attendees of the CityLab Conference in Detroit on the future of GM and the future of the auto industry.

Rise Of Technology

As technology greatly impacts the economy on a global scale, it comes as no surprise the extent of its impact on the auto industry, Barra said. The rise of electric vehicles and technology-based transportation will change the future of the environment, driver safety and parking.

When asked about the comparison between GM and Tesla Inc. (NASDAQ: TSLA), Barra views the Detroit-based automaker as a “100-year company” with consistent excitement and innovation.

“We need to tell more of what innovation we’re doing, and how aggressively we’re pursuing electric vehicles and our commitment to the environment. There’s still this story to be told …

Read the full story at Benzinga.

Photo: General Motors