From the creation of JP Coin to the launch of Fidelity Digital Asset Service, the digital assets market seems to be getting ready for large-scale cash infusions from big institutions.
Traditional players, however, are struggling to overcome challenges in investing in this new asset class. To facilitate a smooth transmission from traditional investment to digital asset investment, Nexyst is building an advanced marketplace to connect investors to carefully vetted, high-quality digital asset funds in the US, Asian and European markets.
Solid partners in blockchain investment
Nexyst is new, but its creators are no strangers to matching institutional investors to high-quality projects. The Nexyst platform is a joint project of two deeply experienced partners.
Horton Point is a New York-based advisor to family offices and institutions with the senior team representing over 200 years of combined institutional asset management experience.
The other partner is global blockchain powerhouse NexChange. The latter leads in the global venture innovation and investment in fintech, blockchain and healthtech space. Its Block O2O community connects entrepreneurs, businesses, experts, and institutions online and offline through major networking events, media partnerships and collaborations.
Juwan Lee, co-founder of Nexyst, and Chairman and Group CEO of NexChange Group is excited about getting ahead of the pack in helping institutional players to invest in the blockchain world, “We see higher quality fund managers entering the digital fund space. Recently the Yale endowment invested in digital funds, and it really opened the eyes of many institutions.”
But he recognizes that these investors have demanding standards before they can pull the trigger on digital asset investments. Tools to help investors find, vet, and select digital asset funds didn’t exist – until now.
The tools investors need
Nexyst addresses the needs of investors to have appropriate exposure to the asset class, transparency and access to vetted funds at low cost. Juwan Lee, with over 30 years experience in the asset management space, recognizes the challenges. “Transparency, curated quality managers and the convenience of doing due diligence online on one platform are Nexyst’s main benefits and features.”
Trust still remains one of the cornerstones of both traditional and digital financial industries. Dimitri Sogoloff values trust and experience above all: “It is impossible to address the needs of investors without information, access, transparency, and the asset allocation tools. We are not reinventing the wheel, we are simply providing these necessary tools to investors so they can make better-informed decisions.”
Nexyst is an ecosystem where funds, as well as fund managers, are carefully selected and hand picked by a professional team who carries out a tailored due diligence procedure. It is powered by Eleven, a technology platform for running independently-operated investment marketplaces in the alternative investment industry.
Dimitri Sogoloff, co-founder of Nexyst, CEO of Horton Point:
Juwan and I met last summer during the New York Blockchain Week. We immediately realized that we viewed the digital asset space in very similar ways. We both are around long enough to have observed the explosive growth of the hedge fund industry and viewed the nascent ecosystem that is crypto asset management as a tremendous opportunity going forward.
Juwan Lee, co-founder of Nexyst, Chairman and Group CEO of NexChange Group:
All marketplaces have to be simple in order for it to work. Nexyst will allow digital asset funds to find investors and investors to find digital asset funds. To make it more enticing it is important that both investors and funds have gone through a due diligence process and only credible ones are on the platform. Once the investors get on the platform, they can create their own portfolio of funds based on investment metrics important to them.
There are three strategies a Nexyst client can follow:
- A single fund investing – with a bold infrastructure of approved funds and a capability of aggregating all holdings in one place.
- Invest in different risk portfolios – for those who feel that a beta (index) exposure to the asset class is the better way to go, Nexyst provides a series of crypto indices, each at different level of risk, so investors can customize their exposure in accordance with their risk tolerance. Juwan Lee notes: “More passive institutions will just want some small exposure to DA funds with bias towards certain risk, then a bundled portfolio approach will be the best choice for them.”
- Benchmark for all funds represented on a platform – this option allows investors to have exposure to a particular investment strategy, but diversify single manager risk.
Juwan Lee, co-founder of Nexyst, Chairman and Group CEO of NexChange Group:
The institutional demand for digital assets is real and growing. With Nexyst, this type of investment will be taken to another level. We believe the timing of Nexyst is ideal with almost all digital asset managers looking to improve their standards in order to receive institutional capital.
According to the latest performance of Bitcoin CME futures that reached all-time highs thanks to institutional buyers, the adoption is here. And Nexyst can definitely take it from here, providing a secure gateway to the world of digital assets for those who value time and money.
Dimitri Sogoloff, co-founder of Nexyst, CEO of Horton Point:
It is our hope to make investing in Digital Assets more transparent and democratic. We hope to be a part of the trend toward reduced operational and infrastructural risk, and wider acceptance of this promising new asset class. It is only when a standardized set of best practices is developed that better quality asset managers will begin attracting substantial investor interest. We are cooperating with other ecosystem participants and hope that Nexyst eventually becomes THE place where investors can come to source best-in-class asset managers.
Combining substantial financial and market experience of its creators, Nexyst will help investors to navigate in a big world of digital assets and fast-track the adoption of blockchain technology.